Kate T. Luong

PhD Student
Graduate Student

My research interests include two broad areas. First, my studies explore the role of the self in media processes, including selection, processing, and effects. Within this line of inquiry, I apply relevant theories and research to design communication solutions addressing the issue of women’s under-representation in STEM fields. Second, I propose and examine various message strategies, including narrative and framing, to overcome two major challenges in science communication: the lack of engagement with scientific topics and knowledge, and resistance to counter-attitudinal science information.

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Advisor: Silvia Knobloch-Westerwick

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3045F Derby Hall