Research Analyzes Flow Experiences During Media Use

November 15, 2018
Richard Huskey

Assistant Professor Richard Huskey and MA student Shelby Wilcox published new research in the Journal of Communication about using networking science methods to gain a better understanding of the neural basis of flow experiences during media use. Specifically, they tested the synchronization theory of flow. The study found that average degree (connectivity) among cognitive control structures is highest during flow and that flow experiences are characterized by low global-efficiency values. This is significant because it provides a starting point for linking neuromarkers of flow with specific media content.

Huskey and Wilcox hope their research ultimately helps propel efforts to support or falsify core synchronization theory hypotheses.